Amakhono Wokuqamba Umkhiqizo Nemiqondo

Okwabanikazi bomkhiqizo, izitoloukuwowaphaInendima yokuthengisa engenakuphikwa engenakuqhathaniswa, ngoba ukufakwa kwezitolo kuwukuxhumana kokugcina phakathi kwabathengi nemikhiqizo ngaphambi kokuba abathengi benze izinqumo zokuthenga.

Ngakho-ke, ukwakheka kokuqukethwe nomphumela wangemuva kokupakishwa kwezitolo (indawo enkulu yokubonisa) kufanele ikwazi ukuhlanganisa imisebenzi emithathu yephromoshini yomkhiqizo, ukukhushulwa kokukhangisa kanye nokukhangisa komkhiqizo.

Uma uhlobo lomkhiqizo lugxile kulo mklamo, cabanga ukwengeza isiqubulo somkhiqizo eduze kwe-Brand's TradeMark. Kodwa-ke, kufanele kuqashelwe ukuthi ukusetshenziswa kwesiqubulo somkhiqizo akuyona into eyodwa {{1} vala ukusetshenziswa kwethemu, ngoba uma ubheka ugqozi futhi, kuvame ukuholela ekhefu. Izimo, imibala, imifanekiso, nezithombe zezithombe zingasetshenziswa ukuqinisa ukugxila komkhiqizo. Okubaluleke kakhulu, vumela abathengi bathole umkhiqizo ngokushesha ngokuzayo bathenga.

Cishe kuhlala kungukukhetha okuhlakaniphile ukukhombisa umkhiqizo wangaphakathi ngokubeka iwindi elisobala ngaphambili kweisishuqulu, ngoba abathengi bafuna isiqinisekiso esibonakalayo lapho bethenga.

Ngaphezu kwalokho, bobunjwa, amaphethini, ihluzo, nemibala yonke inekhono lokuxhumana ngaphandle kolimi. Sebenzisa okugcwele kwalezo zinto ezingabonisa ngempumelelo izimfanelo zomkhiqizo, kuvuse izifiso zabathengi, ukwakha ikhwalithi yomkhiqizo, nokugqamisa ikhwalithi yomkhiqizo, ukudala umuzwa wokuba yilungu.

Isithombe esinconyelwe kufanele sibe nezinto ezibonisa izinto ezibonisa izici zomkhiqizo, ngenkathi kufaka phakathi izinto zokuphila. Abathengi bavame ukubheka inani lemikhiqizo yabo ekhethiwe kumanani abo nangendlela yokuphila lapho behlulela imikhiqizo. Dala "okunengqondo ukukholelwa" umkhiqizo okhuthaza ukuthengiswa kwezinye izinto ezithengisiwe.

Uma uhlobo lomkhiqizo une-plastity eyanele yokwandisa kwezinye izigaba zomkhiqizo, khona-ke uhlobo luzoba nobunikazi bomkhiqizo obuyinhloko. Ngemuva kwalokho, ipulatifomu yomkhiqizo ephumelelayo ingathuthukiswa kwezinye izindawo ngokwandisa uhla lomkhiqizo noma ukunwebisa umugqa womkhiqizo.